STARTUP PICNIC returns, 7th April 2018 – the coolest entrepreneurship gathering in South Africa

I am happy to announce that Startup Picnic is back. The people consistently demanded it, and here we are.

It’s on the 7th of April 2018 at the CSIR Sports & Recreation Club in Pretoria.

Use discount code/coupon #tiisetsomaloma and get 20% off on the already discounted Early Bird Tickets of R100. Purchase your tickets at Quicket.co.za. This code runs until 10 March 2018 or until this coupon’s tickets run out.

Startup Picnic hosts a range of entrepreneurs, business-people, media, accelerators/incubators and various stakeholders in the South African business community.

Come relax, blow-off-steam and have fun with other entrepreneurs over braai, drinks and garden games. Read more

STARTING A BUSINESS EASY IN 2017, Free Articles + Request a Business Consultation

You probably have resolved to start a business in 2017. And you know you could do with some helpful tips.

We all know business is not easy.

Funny enough, whenever I hear people say they have resolved to start a business, I always remember a hurtful story that happened to me a few years ago.

I was on a date Read more

TALES OF AN AFRICAN ENTREPRENEUR (A book by Tiisetso Maloma)

Book available at South African bookstores (Exclusive Books, Bargain Books, Protea Books, Loot.co.za, Takealot.com) | Amazon | Kobo | Barnes & Noble | iBooks

book cover - Tales of an African Entrepreneur

TALES OF AN AFRICAN ENTREPRENEUR is a collection of some of Tiisetso Maloma’s best rated posts spanning over 7 years. He is a parallel entrepreneur, author and writer from South Africa.

In his most-times-anecdotal and uncanny writing, the book shares entrepreneurship and self-help lessons.

Popular articles included are: DATING ADVICE THAT CAN SAVE YOUR BUSINESS FROM A NO GAME ENTREPRENEUR, HOW MY GRANDMOTHER AND HER DAUGHTER (MY MOTHER) RUINED MY FIRST BUSINESSES AND THE REASONS WHY PEOPLE DO NOT WANT YOU TO FOLLOW YOUR DREAMS. Read more

2 Lessons From How Township Businesses Start And Grow

How Township Businesses Start And Grow – I was giving a talk a few weekends ago at an Inspiring Women event. I spoke of the ‘importance of starting small in business. One of the examples I related was on what can be learned from how township businesses are started.

There are a number of reasons someone in the township starts a business. The exemplary world view is a mother starting a business out of the need or desperation to feed one’s family. Be it as it may, ‘passion to enterprise’ is fast overweighing the desperation to make ends meet. People are being exposed on how to offer great value even when in a dire situation.

How Township Businesses Start And Grow

Township business is sometimes looked down on, but it practices brilliant concepts which anyone can use to start and grow their business. However they the township businesses forget to grow and progress further on the very principles.

After the talk, 2 groups of people came to me asking further on the teachings of township business. They found the concept very enlightening and helpful. Read more

Content driven marketing | branding

This is a continuation of the topic below on ‘BRANDING TODAY; TOMORROW AND SURVIVING. As we have said; your product has to be part of society. It needs to bring transcendence.

Society’s trends keep evolving and changing. Your product needs to do just that; and have a sense of bringing development/improvement in society.

RELEVANCE. This is a concept that is widely preached. Lot of product/brand drivers are aware and are in use of this concept “RELEVANCE”.

We trust this little article will give you an edge over others and enlightens you on the subject in a refreshed manner. Take relevance as a basic and standard in your business.

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