Tag Archives: Africa

Booklet — TOWNSHIP BIZ ADJACENT: Townships and Ghettos are a Goldmine Favourable to Young Black B2C Entrepreneurs: Understanding the Billion Rands Worth Economy Through the Adjacent Possible Theory

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The billion Rands generating (yearly) townships are a goldmine that now is, unlike before, favourable and ready to be mined by young black startup entrepreneurs – especially those dealing in B2C (Business to Consumer) and FCMG (Fast Moving Consumer Goods) products.

This booklet explores and traces the economic cyclone that is townships through the ‘adjacent possible theory’ by Dr Stuart A. Kauffman.

Understanding the economics of township through the adjacent possible theory helps to create and innovate products that are suiting, i.e. products that the township can support into continuous virality.

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Upcoming book – African B2C Millions by Tiisetso Maloma

Pre-order book on Apple iBooks or Smashwords.

AFRICAN B2C MILLIONS sees townships and ghettos as special and scientific economies; and with advantages favourable to young black entrepreneurs. It features research, insights, patterns and forecast by Tiisetso Maloma and various other contributors from around the world.

For the advantage and education of African entrepreneurs, the book interrogates insights on how startup B2C entrepreneurs in the world are winning consumers over – even from big business dominated markets.

The short booklet Tonwship Biz Adjacent was a 20 percent precursor to African B2C Millions – where the latter is the 80 percent. Township Biz Adjacent is the ‘why to’ and African B2C Millions is the elaborate ‘how to.’

You Need to Get These Books for Entrepreneurs in Your Organisation – Presenting Tiisetso Maloma’s Entrepreneurship Books

N.B The offer applies to orders of 10+ print copies within South Africa. Individual orders can be placed here www.tiisetsomaloma.com/shop. EBooks available on Amazon, iBookstore and Kobo.

You want the entrepreneurs in your organisation to succeed. You go out of your way to provide resources and people to help them.

I encourage you to purchase any or all of my four books for them.

Tiisetso Maloma’s Books (bundle discount of 25% if ordering 10+ copies per book)

The type of stories

New Book – TALES OF AN AFRICAN ENTREPRENEUR

book cover - Tales of an African Entrepreneur

Find it on Amazon, Apple iBookstore and Kobo.co.za.  

For print book orders within South Africa, click here to order.

TALES OF AN AFRICAN ENTREPRENEUR is a collection of some of Tiisetso Maloma’s best rated posts spanning over 7 years. He is a parallel entrepreneur, author and writer from South Africa.

In his most-times-anecdotal and uncanny writing, the book shares entrepreneurship and self-help lessons.

Popular articles included are: DATING ADVICE THAT CAN SAVE YOUR BUSINESS FROM A NO GAME ENTREPRENEUR, HOW MY GRANDMOTHER AND HER DAUGHTER (MY MOTHER) RUINED MY FIRST BUSINESSES AND THE REASONS WHY PEOPLE DO NOT WANT YOU TO FOLLOW YOUR DREAMS.

2 Ways for Africa to Grow Exponentially – Part 1

One way to define Africa’s challenge is a lot of us do not know how to embed ourselves in the world economy, provide innovatively and freely without trying to rope in perceived gatekeepers.

Online Shipping System that Quotes Buyers Instantly to Anywhere in the World

At the backdrop of the South African Post Office having ‘going concern’ challenges, there are a number of local courier companies mushrooming. Interesting!

I am still not over the pain SAPO cost my book business last year when they went on strike for months.

We do not have bookstore distribution for my books in South Africa or across Africa. We use SAPO to ship. The post office is relatively cheaper. I so wish they had an instant online shipment-quoting-system, instead of having to go to them every time. Even better, a shopper instructed quoting system you can plug into web stores.

It got me thinking that the ability to sell online via an online store, where the customers, anywhere in the world, can instantly get a shipping quote, can be exponential for Africa’s growth.

We did some little research of what is available

10 ways to market books and many other products

I wrote 10 points on how authors can market their books for my other company www.BulaBuka.co.za which converts books into ebooks and distributes to e-store like Amazon, iBookstore, Kobo and others.

But I really think they apply to marketing many other products.

It follows below

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I have sold have sold over a 1000 copies of my 2013 self published book ‘Forget The Business Plan Use This Short Model’ since the start of its marketing in April 2013. This is 600 + ebooks via e-stores such as Amazon, iBookstore, Kobo and others. The other is hardcopies sold straight from me through either couriering or personal meetings.

eBook sales were mostly international. Anyway, for a self published South African, I am proud of these online sales given our ebook market in only now developing. A Kanye West like rant is deserved, so good I should spit Ultramel custard – khotha so hard. It says to me I can do much better this year, which I am hard working on.

I have helped publish a number of South African authors

The Book on the Intelligence of How Township Businesses are Started and Grown, TOWNSHIP BIZ FASTRACK

Township Biz Fastrack by Tiisetso Maloma 1st edition

Find it on Amazon, Apple iBookstore and Kobo.co.za.  

For print book orders within South Africa, click here to order.

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Township Biz Fastrack gives insights into development and growth models for township based businesses.

Surprise surprise – the cure to unemployment

Whenever we talk of unemployment, we tend to miss what primarily runs economies and employs people: commercial products by those people called entrepreneurs.

These products then employ human skills. So therefore, for more unemployed human capital to be utilized in the economy, we need more and new entrepreneurs to introduce their product ideas. Economic products lead in controlling the employment of human skills.

The two major problems in South Africa in terms of creating employment

How to go about the African business culture

What is a business culture?

When the Indians first landed in South Africa, their goal was defined. They were tradesmen. They came to South Africa carrying such a culture. And their aim was to continue that culture. That is why today still they are avid enterprisers.

The Jews are entrepreneurs of note, hence the amount of wealth they have accumulated over time. The Afrikaners are known for being diligent farmers.

Do we as native Africans have a business culture? History tells us that we were master craftsmen of iron ore. Are we armed with any business culture to take us to greater heights? Do we have a business culture that takes care of us as others have?

The cure to illiteracy

Eradicating Illiteracy and poverty is Africa’s great challenge. This is a battle that has been on for years. One factor that is delaying the process is the unevenness of economic prosperity.

Access to information in Africa is uneven. Most Africans are below the bread line. So it’s difficult for these families to supplement their children’s education with things like computers, internet and other learning materials out of the class room.

Illiteracy goes hand in hand with poverty.

Does this it mean it will forever be a nightmare for Africa?

Starting the organisation AFRI BIZ CULTURE

AFRIBIZCULTURE ; short for African business culture; is meant to be an organisation; which through African youth; does as it says.

An organisation by the youth; having a say and hand in shaping their Africa. That is advising all stakeholders (government, business; citizens; youth; parents etc) of what is needed to take Africa to that African owned prosperity.

We are fostering a business culture where business becomes part of society. By having a share; in the same values and interests. Since business is based on supply meeting demand.

We are in Africa; we all know all the challenges that African faces. So; a solution to such challenges is what we value.

Softening Africa up (part 1)

We are popular for our rich minerals ores and yet still the poorest continent. Take it back to the 1950’s; and bring it back to today (2010); we are still the historical underdog. We have less to show for our garden’s produces.

Remember the ‘opium wars’ between China and England caused by England refusing to trade their gold reserves (stolen) for china’s tea; opting to trade opium (drug) instead. Yet Africa’s GDP in 2010 still relies on exporting raw mineral ores.

So why is it that Europe and America; who don’t have that much mineral ores still the world’s economic leaders? The answer t is what I call ‘soft product innovations’. That is software; gadgets; clothing etc.

China and Japan have got the best of all trades; manufacturing, assembly and technological innovations. Its high time Africa consolidates its efforts and catch up.  Imagine the millions of Rands that leave Africa through international clothing brands.

These are the times to be exploring those innovative ideas. Mighty is experience mixed with inexperience! Young kids have ideas; and the experienced know how put together the script.

(Part two to follow)

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